28 September 2017

VLCC – More than Just a Slimming Center



Hope you had a great start to your week! I have been busy juggling work and the blog to create more content here for you guys. I have taken up some exciting projects so stay tuned. Also, it’s birthday week and all I can do is think about Mr. Jeromy who isn’t here with me in India.

On another note, I recently went for a meet-up at VLCC’s wellness and beauty center in HSR Layout, Bangalore. When VLCC called the event #VLCCStyleStatements, I was curious to know why the hashtag and the whole idea behind it. Once we were done with the discussion, I realized why. It is a beauty and wellness center that also offers various beauty services apart from slimming services.  The services range from salon services, laser & dermatology services as well.


Before I start talking about the various services they offer, below is a small introduction on VLCC from their website:

“VLCC is widely recognized for its weight loss solutions and therapeutic approach to beauty treatments. They have among the largest scale and breadth of operations within the beauty and wellness services industry in India, serving consumers across 236 locations in 122 cities and across 11 countries in South Asia, South East Asia, the GCC Region and East Africa. We operate 197 Wellness Centres in India and 49 in 10 other countries and run VLCC Institutes of Beauty & Nutrition that have grown to become India’s largest chain of vocational education academies in the beauty and nutrition training segment with 69 campuses, training nearly 10,000 students annually and offering courses in multiple disciplines.”

Prior to this, I am sure all of us had the notion that VLCC = a slimming center. I remember as a teenager, I used to see huge boards around the city with slimming consultations that VLCC used to advertise about. And I used to always think that’s the only thing VLCC offers.

But I was pleasantly surprised to find out the various services they offer apart from slimming. It was so wonderful meeting Sushmita, Category Manager – Beauty for VLCC, who blew me away with the knowledge she has about almost anything you ask regarding VLCC and the services they offer. A marketer who knows everything about the company she represents was indeed wonderful!
The session we had with Sushmita was very informative in terms of the different services VLCC has to offer. After this session, my notion of VLCC called only as a slimming center definitely changed. They have so many beauty and wellness services that I had no idea were introduced in India. Some of them are:

Vampire Facelift: If you know what the Kardashians are up to thanks to social media, you should also know they indulge in Vampire Facelifts very often. I have seen a lot of bloggers outside India who are also opening up to this idea now.  Vampire Facelift is basically for dull and sallow skin.  Maintaining glowing skin is hard work but the much-acclaimed Vampire Facelift uses A-PRP (Platelet Rich Plasma) which is a form of blood plasma taken from your own self that has been enriched with platelets and growth factors and applied to your face with derma roller. This encourages cellular growth, stimulates healing and imparts a youthful appearance to skin.




A few other services that we spoke about were Derma Heal Eye Treatment. This is an eye filler treatment, exclusively formulated with innovative bio actives. It dramatically reduces the visible signs of ageing around eye area by instant wrinkle filling effect. The treatment has 24 hour-lasting hydration that would eventually improve skin texture and boosts radiance.